Kenyans not betting as much as they used to

At least 30 percent of Kenyans betting./COURTESY

The current number of Kenyans involved in betting has gone down. This is according to the 2021 FinAccess Household survey.

The survey which was conducted by the Central Bank of Kenya in collaboration with the Kenya National Bureau of Statistics and Financial Sector Deepening Trust (FSD Kenya), shows that the amount spent on betting also decreased.

“13.9 percent of Kenyans are actively involved in betting in 2021. However, those who perceive betting as a source of income declined from 22.7 percent in 2019 to 11.2 percent in 2021,” read the report.

The report also shows that the average amount used for betting per week declined from sh.2,559 in 2019 to sh.939 in 2021. A decline of sh.1,620.

The frequency of betting also declined in 2021 compared to 2019.

“This could be partly attributed to the government’s deliberate measures to combat irresponsible and illegal betting in 2019 and increased public awareness against betting,” read the report in part.

Some of the measures included the banning of outdoor, social media, and television advertisements by sports betting companies in April 2019.

The Betting Control and Licensing Board (BCLB) also recently banned radio stations from running lottery/ betting programs.

The 2021 FinAccess survey was carried out between June and September 2021.